October 26, 2009

Competition in the Sweet Tea Vodka Market.

Filed under: Uncategorized — Jim @ 10:24 pm

jeremiah-weedI have written a bit about how much I enjoy Firefly Sweet Tea Vodka (and its flavor variations). Apparently lots of peeps feel the same way, thereby creating a national market for the product. Under our blessed free-market system (while it lasts), a successful product is sure to attract competition (from a non-governmental entity), which ultimately benefits the marketplace and the consumer.

Such is the case with Sweet Tea Vodka. The Jeremiah Weed Bourbon folks have gone national with Jeremiah Weed Sweet Tea Vodka. My daughter, knowing that I am a vodka swashbuckler, gifted me with a large bottle of the stuff, which I promptly placed in the freezer for the initial chill to be eagerly followed by a generous portion poured over ice – clear ice, of course.

It was excellent. I have not done a side by side comparison with Firefly’s product, nor do I know whether it offers a distinct advantage in price. I do know that it’s a mighty fine drink, well worth your giving it a try.

Here is a video of the intentionally mysterious “Mr. Weed” describing the origin of the stuff. I suspect that this “Down Home” video was produced on Madison Avenue, but I thought you might like to see it anyway.

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